Our design challenge was to create a brand and website for The Edist, a fashion platform that aimed to revolutionize the way people approach fashion and personal style. Our goal was to curate a timeless and sustainable capsule wardrobe, providing a go-to destination for individuals looking to build a stylish, versatile, and eco-conscious wardrobe that stands the test of time.
By carefully selecting and recommending the best fashion pieces, The Edist offers a unique style philosophy, ensuring that every item in the wardrobe is thoughtfully chosen. Our design challenge involved starting from a strong foundation and gradually building up to a highly curated wardrobe that makes dressing up a fun and exciting experience.
With a mix of well-thought capsule wardrobe essentials and exciting fashionable pieces, The Edist embraces the latest trends while prioritizing sustainability. Our challenge was to capture the essence of this fashion platform, conveying the message that The Edist is the ultimate go-to destination for those seeking a wardrobe that is both stylish and environmentally conscious. Through our design process, we aimed to create a seamless and enjoyable user experience on the website, reflecting the vision and values of The Edist.